The Logo of l’Observatoire de l’Environnement is a key element of its branding strategy.
The Logo colours of the Observatoire de l’Environnement echo the logo of the Ministry of Environment, amongst others. This colour code will permeate all official platforms and documents (digital or printed) which will be associated with the environmental data portal.
It contains the letters O, D, E, as an acronym. The logo’s first Letter is in the form of a circle to represent the letter ‘’O’’ for Observatoire. It has been designed as a pictogram. The letter O contains a reminder of the Ridge-to-Reef approach, specific to Mauritius. The Pieter Both Mountain is represented in order to personalise the logo for the Republic of Mauritius. The layers of colour evoke the ocean at the feet of the mountain further laying emphasis on the interdependency of environmental ecosystems The letter ’O’ has a distinctive look with the addition of an element in the form of a flying bird rising above it. The bird shape is that of the emblematic Tropic Bird, Paille-en-Queue (latin: Phaethon rubricauda and Phaethon lepturus). This particular bird species is the emblem of the National Carrier, Air Mauritius. And it is a strong reminder both of the country (Republic of Mauritius) and of the specific content of the portal (environmental data.) The bird is illustrated flying towards the right, which is a symbol of moving towards the future/ being forward-looking. |  O: Observatoire D: de E: l’Environnement | |
